New Renault MEGANE eVISION electric concept car

Renault - new MEGANE eVISION

A collaboration with Renault & the Facebook Creative Shop

Brand New Concept Car

  • Immersive Experiences
  • AR
  • Real-Time 3D

To reveal the new Renault MEGANE eVISION electric concept car we created a fresh social AR lens for Facebook and Instagram. Launched to coincide with the Renault e-tech summit the lens created a social moment for Renault and car enthusiasts via social media.

Zoom at details of the Renault MEGANE eVISION
Renault - new MEGANE eVISION
Gallery
Renault MEGANE eVISION from the filter
Renault MEGANE eVISION from the filter - max speed
Renault MEGANE eVISION from the filter - up front
Renault MEGANE eVISION from the filter - max speed
Renault MEGANE eVISION viewed from the back

An amazing lens to present the new Renault Concept Car

Created in collaboration with Facebook Creative shop the AR filter and accompanying video visually connect users with the new light signature that Renault are launching and vehicle.

The lens allows users to seamlessly move between a face filter representing the light signature and world lens where the car is revealed in a unique concept car environment for users to explore and drive.

new Renault Concept Car

Creating a social moment for car fans through a gorgeous narrative led social AR

Mosaïc of extracts of the projet
Project
References
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